Our Story

Fifty Years of Natural Texture and Beauty

Since 1968, The Natural Floorcovering Centre has been Australia’s pre-eminent importer of high quality woven natural floor coverings in pure sisal, sisal & wool, sisal & paper, pure wool, wool & paper, coir, seagrass, tatami paper and more.

We select the best and most beautiful products available from around the world.  We know that you will love how they look and perform on your floor, whatever your décor.

From pioneers to trusted experts

We were the pioneers of natural fibre floorcoverings in Australia and tens of thousands have walked across the beautiful textures at our four galleries across Sydney and Melbourne, together with our original showroom in Stanmore.  Our expertise is unsurpassed in Australia and we are always happy to talk about our favourite topic - natural fibre floorcoverings!

Get comfortable, take off your shoes and explore our range...

With Australia's largest in-stock range and over fifty years of expertise in manufacturing, installing and maintaining woven rugs and wall to wall carpets, we take a customer-led approach to business and are the first choice of leading architects, interior designers and discerning private clients.