Our Company
Company Profile

ABN 85 169 328 223
Trading as "The Natural Floorcovering Centre"

Since 1968 we have searched the world - from India to Africa, from Vietnam through China along the Silk Road to Europe and even to South America - to source Australia's largest range of woven natural floor coverings . We offer an incredible array of exciting, richly textured, woven rugs and carpets that will look great in your home.

You have already walked all over us on the floors of discriminating restaurants, boardrooms, bedrooms and nurseries, and even the surgeries of leading allergists. Visit us at our gallery locations in Paddington, Mosman, or Marrickville. Kick off your shoes. Feel. Touch. Be inspired.

Company Profile

We started life selling seagrass matting in 1968. The Seagrass Trading Company boasted a unique and unparalleled range of braided mattings made from many different types of grass. By the early 1970s, we had branched out into floor coverings made from coir fibre .

In 1976 we imported our first floor coverings made from pure sisal fibre . The wow product in that range was a rich and chunky weave in virgin pure white sisal called Bardot because the beautiful Brigitte had used it on her bedroom floor. Today's fashions are more likely to call for elegant greys. The same weaver continues to be our major European supplier today.

Our Commitment

Furnishing a home or fitting out an office can be traumatic. Floor coverings usually come at the end when you are drained of ideas.

Our highly experienced staff will provide friendly, supportive advice and service to take you through all aspects from selection to installation and maintenance.

It's all part of our rigorously professional approach to a business we pioneered.